There are a number of elements that are critical to the successful creation and adoption of mobile apps. Here are my Top 5: 1. Addressing the user’s “What’s in it for me?” question Often, the business motivation for implementing a new mobile app is to streamline operations, increase efficiencies or reduce costs. Examples include improved … …
Continue readingUser Experience – Can you afford not to?
Shall I let you into a little secret? I’m not a good cook. In fact, I’m hopeless. I’m forever burning my dinner in the oven and it just never comes out the way I’d hoped. At least, that was how things were until about six months ago when I bought myself a smartwatch. Now, with … …
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